NAD Asks Supplement Maker To Ax Clinical Claims

Law360, New York (October 16, 2013, 4:56 PM EDT) -- The National Advertising Division has recommended that Maximum Human Performance LLC stop claiming that its muscle building supplement MYO-X Myostatin Inhibitor has been scientifically or clinically proven to suppress the protein myostatin to increase muscle growth, the advertising industry regulator said Wednesday.

NAD said it asked the company to substantiate certain express claims touting the clinical or scientific backings for its MYO-X Myostatin Inhibitor that have appeared in print advertising, on product packaging and on the advertiser’s website. They include claims stating MYO-X Myostatin Inhibitor is...
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