Centers Of Influence Are Key To Small Law Firm Rainmaking

By Frank Carone (January 31, 2018, 5:02 PM EST) -- The year 2018 is poised to be another challenging one for law firms, as clients increasingly move legal work in-house and look to alternative legal services providers and technologies. While the impact likely will be across the board, small law firms, give their typical client bases, may face the strongest headwinds, prompting the need to review and retool their business development strategies. The good news is that the skill of rainmaking is one that can be learned and enhanced by following a systematic, methodological, data-driven approach. By identifying, mapping out and following such an approach, law partners can substantially improve their ability to source clients, build revenue and improve their financial prospects in any environment....

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