EA Wants Quick Win On Claim In Madden Publicity Duel

Law360, New York (February 16, 2017, 8:20 PM EST) -- Video game maker Electronic Arts Inc. asked a California federal court Wednesday for a partial judgment in a putative class action from a group of retired NFL players alleging the “Madden NFL” games use their likeness without permission, arguing that the visual depictions of former players are generic.

EA filed a motion for partial summary judgment on the players’ first cause of action, which is for a violation of California Civil Code Section 3344. The company said that while the common law right of publicity protects a person’s “identity,” the statute referenced by the players only protects a person’s name, voice,...

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