Brighthouse Hits Rival With TM Suit Over 'Shield' Mark

By Rae Ann Varona · September 9, 2024, 9:40 PM EDT

Annuity and life insurance provider Brighthouse Financial on Friday accused competitor American Equity Investment Life Insurance Co. of trademark infringement, claiming in a North Carolina federal court that American Equity is...

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Documents

Case Information

Case Title

Brighthouse Financial, Inc. et al v. American Equity Investment Life Holding Company et al

Case Number

3:24-cv-00810

Court

North Carolina Western

Nature of Suit

Trademark

Date Filed

September 06, 2024