Smokers Fire Off Action Over Marlboro Lights

Law360, New York (August 10, 2009, 6:36 PM EDT) -- Consumers have slapped Phillip Morris USA Inc. with a putative class action alleging that the company inappropriately markets light cigarettes as being less harmful than regular cigarettes, even though they can release just as much, if not more, nicotine and tar.

In a complaint filed Friday in the U.S. District Court for the District of Kansas, smokers Brian Gisick and Bethany Payne, both Kansas residents, claim that Phillip Morris deceptively advertises its light and ultra light cigarettes as containing less tar and nicotine than regular cigarettes,...
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