Mattel Faces IP Suit Over Planned Educational Toy

Law360, New York (May 7, 2010, 5:25 PM EDT) -- Educational software company Quia Corp. has sued Mattel Inc. and its subsidiary Fisher-Price Inc. for trademark infringement over their plans to market a six-in-one educational toy under the mark iXL, arguing that the name is too similar to Quia's IXL Web-based learning program for children.

San Mateo, Calif.-based Quia filed its complaint May 3 in the U.S. District Court for the Northern District of California in an effort stop the toy companies from marketing their forthcoming toy under the name iXL.

Quia, which was founded in...
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