Congress Turns Down Volume On TV Commercials

Law360, New York (December 3, 2010, 2:20 PM EST) -- The U.S. House of Representatives has sent President Barack Obama legislation that would prohibit television advertisers from cranking up the volume on commercials to levels louder than the programming during which they air.

House members approved S. 2847, the Commercial Advertisement Loudness Mitigation Act, by a voice vote Thursday. The Senate approved the CALM Act on Sept. 29, and the bill now heads to the president for his signature.

The legislation was introduced in the Senate by Sen. Sheldon Whitehouse, D-R.I., and sponsored in the House...
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