Wrigley Gets False Ad Action Over Eclipse Gum Nixed

Law360, New York (January 20, 2011, 4:57 PM EST) -- A federal judge has shot down a putative class action alleging that gum maker Wm. Wrigley Jr. Co. misled consumers by claiming cardamom, an ingredient in Eclipse Breeze gum, is scientifically proven to freshen breath.

Judge James I. Cohn of the U.S. District Court for the Southern District of Florida on Wednesday granted Wrigley's motion to dismiss the complaint in its entirety, ruling the suit failed to allege specific facts supporting a strong inference that Wrigley had concealed any information and that it had not demonstrated...
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