Cravath Helps IBM Nab Cloud-Based DemandTec For $440M

Law360, New York (December 8, 2011, 1:36 PM EST) -- IBM Corp. has reached a deal to buy DemandTec Inc., a cloud-based analytics software company based in San Mateo, Calif., for about $440 million in cash, the companies said Thursday.

The deal will boost IBM's roster of commerce services aimed at retailers and manufacturing by adding cloud-based price and marketing management software, the company said. IBM has agreed to pay $13.20 per share for DemandTec — a 57 percent premium over Wednesday's closing price of $8.43.

Armonk, N.Y.-based IBM sees a $20 billion opportunity when it...
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