'Who Dat' Trademark Scrimmage Goes Marching On

Law360, New York (April 4, 2012, 3:50 PM EDT) -- A federal judge denied two retailers and a prospective coffee shop owner's summary judgment bid Tuesday in a trademark suit over the New Orleans Saints-related phrase "Who Dat," rejecting their arguments that the phrase is in the public domain and therefore can't be trademarked.

The slogan, a rallying cry for the Saints fan community, was first trademarked by merchandiser Who Dat Inc., which in 1983 produced a music recording featuring New Orleans musician Aaron Neville and various members of the Saints football team, according to the...
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