McDonald's, Agency Say Filet-O-Fish Ad No Rip-Off

Law360, New York (June 25, 2012, 7:59 PM EDT) -- McDonald's Corp. and a Boston ad agency asked a judge on Friday to dismiss a lawsuit by a Massachusetts man who claims the song and video he submitted for a McDonald's “Big Mac Chant-Off” contest were ripped off and used without permission in a Filet-o-Fish commercial.

The fast-food giant and the ad agency say that Daniel Calden's Big Mac Chant — consisting of Calden and a sock puppet singing “Big Mac. Big Mac. Big Mac. Everybody wants to eat a Big Mac” — bears scant resemblance to the...
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