Estee Lauder Customers Cry Foul Over Anti-Aging Serum Ads

Law360, New York (September 5, 2012, 1:34 PM EDT) -- A pair of beauty product users urged a California federal judge on Tuesday to certify a nationwide class of consumers who were allegedly tricked into purchasing an Estee Lauder Cos. Inc. anti-aging serum, arguing the company acted uniformly in its deceptive advertising.

Named plaintiffs Nancy Calzadilla Wheeler and Nahid Moshiri claim that they and thousands of other consumers purchased Estee Lauder's Origins Plantscription anti-aging serum based on misleading marketing materials that included doctored photos of supermodel Caroline Forsling, who in a separate complaint says she never...
To view the full article, register now.