Warranty Co. Can't Dodge $10M Deceptive Email Blast Suit

Law360, New York (March 5, 2013, 4:08 PM EST) -- A New York federal judge on Monday refused to let home warranty company American Home Shield Corp. escape a $10 million putative class action over allegedly deceptive email advertisements, ruling that a roofing repairs promise in the message could have fooled reasonable consumers.

Denying the company's motion to dismiss, U.S. District Judge Frederic Block noted that emails promised to connect recipients with local contractors and provide price estimates for roof installations even though the hyperlinks in the message sent consumers to an online application for an...
To view the full article, register now.