Class Certified In Vitaminwater False Ad Suit

Law360, New York (July 19, 2013, 2:16 PM EDT) -- A federal magistrate judge on Thursday recommended the certification of a proposed class that alleges The Coca-Cola Co. deceptively marketed its Vitaminwater drink, but only for injunctive relief, saying that notifying the huge class of financial damages would not be feasible.

The ruling could mean big trouble for the popular drink, as plaintiffs’ attorneys said Friday that they may seek to keep Coke from even calling the product "Vitaminwater," which a district judge overseeing the case has already said could be construed as misleading under U.S....
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