FTC Urged To Eye Fisher-Price Baby Apps' Education Claims

Law360, New York (August 8, 2013, 3:54 PM EDT) -- A children's advocacy group on Wednesday pushed the Federal Trade Commission to probe claims made by Fisher-Price Inc. and Open Solutions SRO about the educational value of their mobile apps for babies, echoing allegations raised in the group's successful challenges to the marketing of two popular video series.

Building on its long-running crusade “to hold the so-called 'genius baby' industry accountable” for its marketing tactics, the Campaign for a Commercial-Free Childhood filed complaints asking the FTC to investigate and bring action against Mattel Inc. subsidiary Fisher-Price...
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