Danone Hopes To Feed US Yogurt Appetite With YoCrunch Buy

Law360, New York (August 9, 2013, 4:09 PM EDT) -- French multinational company Groupe Danone said Friday it's sweetening its U.S. offerings with the purchase of YoCrunch, a company that pairs yogurt with crunchy toppings from well-known brands such as Oreo, as part of its move to increase American yogurt consumption.

The companies declined to disclose the financial details of the deal, but noted that the Connecticut yogurt company boasted $110 million in annual net sales. The addition joins brands such as Activia and Oikos, which are owned by Groupe Danone's American yogurt outfit, Dannon Co. Inc....
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