Gillette False Ads Suit Doesn't Make Cut In 9th Circ.

Law360, Los Angeles (August 9, 2013, 10:40 PM EDT) -- The Ninth Circuit on Friday upheld a lower court’s decision to toss a putative class action against Procter & Gamble Co. in which the plaintiffs claimed the company exaggerated the benefits of its more expensive Gillette razors.

Ryan Edmundson, the named plaintiff in the suit, alleged the Proctor & Gamble unit falsely claimed its Fusion Power razors were better than its Fusion Manual razors, when the two were essentially the same.

The suit was twice thrown out by the district court, which found Edmundson hadn’t demonstrated...
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