Brand Battles: Fifty Shades Of Grey, Under Armor, Bayer

Law360, New York (August 30, 2013, 6:46 PM EDT) -- In Law360's round up of new actions at the Trademark Trial and Appeal Board, a fashion brand tries to block a "Fifty Shades of Grey" trademark registration, Under Armor continues to fight an old foe, and Bayer looks to prevent Philips from messing with its brand of milk of magnesia.

The owners of fashion brand Shades of Grey by Micah Cohen asked the TTAB to block author EL James's company from trademarking “Fifty Shades of Grey," the name of her massively successful — and eyebrow-raising —...
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