Ear-Cleaning Product Marketer Accused Of False Advertising

Law360, New York (March 3, 2014, 1:39 PM EST) -- An as-seen-on-TV marketing firm was hit with a putative class action Friday alleging it deceptively hawked the Waxvac ear cleaning device as safe and effective, even in the wake of a dressing-down from the U.S. Food and Drug Administration.

In a complaint filed in Pennsylvania federal court, plaintiffs Marc Weinstein and H. Thomas Ferguson say an “extensive and comprehensive” media blitz by direct-response television marketer Lenfest Media Group LLC has given consumers the false impression that the Waxvac can gently draw out dirt particles and moisture...
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