Cereal Box Prize Leads To Patent Infringement Case

Law360, New York (June 22, 2006, 12:00 AM EDT) -- For one Connecticut inventor, finding a prize in his cereal box was not a pleasant surprise at all. A promotion for Trix cereal led Jason Howes to file a suit against General Mills Inc. alleging the company infringed his patent for plastic prize containers.

In the suit, filed in the U.S. District Court for the District of Connecticut, Howes claims that he was issued a patent for “prize holding container assemblies" in 1990.

In 2001, he assigned the rights to the patent to the Coca-Cola Co....
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