Third-Party Enforcement For Counterfeiting

Law360, New York (January 29, 2009, 12:00 AM EST) -- “In all fighting, the direct method may be used for joining battle, but indirect methods will be needed in order to secure victory.” Sun Tzu, The Art of War.

Counterfeiting continues to escalate, with counterfeiters manufacturing everything from machine parts to pharmaceuticals. Trademark owners constantly seek new methods to combat the counterfeiting of their brands, since despite the efforts of Customs, counterfeit goods continue to flood the marketplace.

In addition to the traditional methods of combating counterfeiting through interdiction, and a proactive investigative strategy, another strategy...
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