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Expert Analysis

Inside FINRA's New Guidance On Digital Investment Advice

Law360, New York (March 18, 2016, 1:28 PM EDT) -- Since the financial crisis, new, innovative online investment platforms have begun to offer financial advice to hundreds of thousands of customers. Many of these companies offer advanced portfolio designs using low-cost investments such as exchange traded funds (ETFs), automatic rebalancing and tax loss harvesting — and charge substantially lower fees than traditional investment advisers. This has been a recipe for rapid growth among leading new online investment advisers such as Betterment (with more than $3.8 billion in assets under management) and Wealthfront ($3 billion in assets under management)....

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