Parts.Com, LLC v. Google Inc.

  1. June 25, 2014

    Google Again Escapes Parts.com's Sponsored Ads Suit

    A California federal judge on Wednesday threw out a lawsuit alleging Google Inc. infringed and diluted Parts.com LLC's trademark by allowing third-party advertisers to use it as a keyword in connection with Google's AdWords program, saying the plaintiff's delay in filing suit was "unreasonable."

  2. July 08, 2013

    Google Says Suit Over Sponsored Ads Is Too Late

    Search giant Google Inc. sought Friday to throw out a suit by Parts.com over so-called sponsored advertisements for unrelated firms that appeared near Google search results for Parts.com's name, arguing the automobile parts dealer is two years too late in bringing the suit.

  3. May 06, 2013

    Google, Yahoo Sued Over 'Sponsored' Ads

    Search giants Google Inc. and Yahoo Inc. were sued in California federal court by a car replacement part business accusing them of allowing so-called sponsored advertisements for unrelated firms and competitors to appear next to results for its name that allegedly misdirect potential customers to those sites. 

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