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Allstate Insurance Company v. Kia Motors America, Inc.
Case Number:
2:16-cv-06108
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January 03, 2018
Kia Didn't Infringe Allstate Trademark, Judge Says
A California federal judge recently ruled that Kia Motor Corp.'s "Drive Wise" brand didn't infringe Allstate Insurance Co. "Drivewise" trademark, rejecting a jury's earlier advisory verdict against the carmaker.
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December 12, 2017
The Top 10 Trademark Rulings Of 2017
From Cheerios box trade dress to generic "googling" to a blockbuster U.S. Supreme Court decision, 2017 was another bumper year for major rulings in trademark law. Here are the 10 you need to remember.
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November 13, 2017
Allstate Cites Brand Harm In 'Drivewise' TM Fight With Kia
Allstate urged a California federal judge to prohibit Kia from using the name "Drive Wise" for its vehicle safety technology on Monday after a jury found the moniker was likely to cause confusion with the insurer's own trademarked "Drivewise" data program, citing reputational harm and confused customers.
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November 09, 2017
Calif. Jury Finds Kia Infringed Allstate's 'Drivewise' TM
Allstate Insurance Co. won its trademark infringement suit against Kia Motor Corp. on Thursday when a California federal jury found Kia's high-tech "Drive Wise" vehicle add-ons could be confused with Allstate's trademarked "Drivewise" driver safety program.
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November 08, 2017
Allstate Defends Brand Against Kia In 'Drivewise' TM Trial
Allstate product and marketing executives testified in front of a California federal jury on Wednesday that the insurer spent hundreds of millions of dollars creating and marketing its trademarked "Drivewise"-branded safety program, which the company says Kia Motor Co. infringed with its tech-forward vehicle add-ons.
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November 07, 2017
Allstate Accuses Kia Of Ripping Off 'Drivewise' In TM Trial
Allstate Insurance Co. told a California federal jury on Tuesday that Kia Motors Inc. is infringing its trademark for its "Drivewise" driver data and rewards program, kicking off a trial that seeks to stop the automaker from using the moniker for its own vehicle technology products.