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Expert Analysis

Defending 'Non-GMO' Consumer Fraud Class Actions

Law360, New York (May 9, 2016, 1:13 PM EDT) -- In recent years, food manufacturers have witnessed an extraordinary uptick in consumer fraud class actions over use of the term "natural" on labels — stemming from its lack of regulatory or statutory definition. Now there is another item on the food class action menu. History is repeating itself as consumers focus on their latest target: "non-GMO" / "non-GE" labeling — acronyms referring to genetically modified ingredients and/or genetically engineered processing. As with "natural," there is no federal definition of GMO ingredients yet. So, here we go again....

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