FTC May Probe Google's $750M AdMob Acquisition

By Melissa Lipman

Law360, New York (March 12, 2010, 4:43 PM ET) -- The Federal Trade Commission has reportedly begun looking into the possible antitrust implications of Google Inc.'s proposed $750 million acquisition of mobile display advertising technology provider AdMob Inc., issuing subpoenas to several advertisers and software developers.

The regulator has sought sworn declarations from some advertisers, as well as companies that build mobile applications that rely on advertising for revenue, the Financial Times reported Friday, citing two people familiar with the investigation.

Google spokesman Andrew Pederson said the company was "continuing to talk with the FTC and...
To view the full article, take a free trial now.

Already a subscriber? Click here to login

You must correct or enter the following before you can submit this form:

All fields required

  5. Required

Only Law360 gives you:

Non-stop coverage of high-stakes litigation across 30 practices

Real-time tracking and reports on 10,000+ companies, firms and industries

Over 80,000 attorney profiles with neutral data collected from active lawsuits

Research tools to find cases, court documents, attorneys and companies

Customized feeds and alerts that can easily be shared with colleagues

In-depth expert analysis from high-profile attorneys at top firms

Access to our vault with over 75,000 original articles