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Black-Owned Broadcasters Argue Against Geotargeting Plan

By Kelly Lienhard (August 10, 2022, 7:06 PM EDT) -- Two Black-owned broadcast companies argued against a plan for geotargeted broadcasting in a letter to the Federal Communications Commission on Tuesday, claiming that allowing stations to broadcast location-specific ads and other information could have negative consequences for African American-owned and other small stations, while a national Black broadcasters' association urged the FCC to adopt the new plan....

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