Law360, New York (May 21, 2008, 12:00 AM ET) -- Two members of the U.S. House of Representatives have asked four major drug companies to adopt practices aimed at reducing deceptive and misleading direct-to-consumer advertisements.
Michigan Democrats John D. Dingell and Bart Stupak, the leaders of the House Committee on Energy and Commerce, sent the letter Tuesday to Pfizer Inc., Merck & Co., Johnson & Johnson and Schering-Plough Corp., asking them to follow the American Medical Association's guidelines on the use of actors and health professionals in DTC ads.
The letter also asks the drugmakers not...
Lawmakers Ask Drug Companies To Improve Ads
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