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Meta's Facebook, Instagram to offer ad-free subscription model in the UK

By Patricia Figueiredo ( September 26, 2025, 11:19 GMT | Insight) -- Meta Platforms will introduce an ad-free subscription for Facebook and Instagram in the UK in coming weeks, the company has announced. It argued the change will ensure users have “a clear choice” over how their data is used. The move follows engagement with the UK privacy regulator, which Meta said has been more constructive than EU watchdogs. The Information Commissioner’s Office welcomed the change, but said it expects the company to assess the impact of implementing this new model.Meta Platforms will start offering an ad-free subscription for Facebook and Instagram in the UK, giving users the option to pay a monthly fee or continue using the services for free with personalized ads....

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