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Merger efficiencies must be significant, verifiable, help consumers, SAMR official says

By MLex Staff ( September 25, 2025, 07:13 GMT | Insight) -- Companies citing efficiency gains in merger reviews must support them with evidence and ensure the benefits reach consumers, a senior Chinese antitrust official said Thursday at a competition conference, underscoring the focus on consumer interests in merger assessments. Xie Fang, deputy head of the merger control bureau at China’s State Administration for Market Regulation, said that when companies use efficiency improvements to justify a transaction, the gains must be “significant and verifiable” and “fully conveyed to consumers.”Companies citing efficiency gains in merger reviews must support them with evidence and ensure the benefits reach consumers, a senior Chinese antitrust official said Thursday at a competition conference*, underscoring the focus on consumer interests in merger assessments....

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