OPINION: The Bitter Pill Of Competition Within Large Law

Law360, New York (October 19, 2015, 10:24 AM EDT) -- Bernays T. Barclay

Michael Moradzadeh Earlier this year, a U.S. International Trade Commission law judge found that Dacheng Dentons, a 6,000-plus lawyer enterprise structured as a Swiss verein, holds itself out in its marketing to be a single, global law firm.

Well, of course it does. Convincing clients, and lawyer recruits, that you are a huge law firm is pretty much the whole point of being huge. In pursuit of the largest companies with the largest, highest value engagements, and in pursuit of ambitious legal talent, size matters. The vereins are hugely successful at it so far, but they are hardly...

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