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Pfizer Inc. v. McNeil-PPC, Inc.
Case Number:
16-1743
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September 15, 2017
2nd Circ. Axes J&J Win In Pfizer Advertising Feud
The Second Circuit on Friday wiped out Johnson & Johnson's victory over Pfizer Inc. in a dispute over Advil advertisements, finding that a district judge blocked the ads without justification.
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January 25, 2017
Pfizer Returns Fire In Advil-Tylenol Advertising Suit
A 27-year-old order barring Pfizer from comparing Advil's risk of gastrointestinal damage to Tylenol's in advertisements doesn't apply to pediatric Advil products because they didn't exist at the time of the order, Pfizer told the Second Circuit on Tuesday.
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January 11, 2017
Children's Advil Ad Ban Is Proper, J&J Unit Tells 2nd. Circ.
A New York federal judge was right to find a decades-old order stopping Pfizer from promoting Advil’s risk of stomach damage as comparable to Tylenol’s also applies to Children’s Advil because the order focuses on the drug itself, not the brand, a Johnson & Johnson unit has told the Second Circuit.