Vital Pharmaceuticals, Inc.v. Monster Energy Company et al

  1. August 29, 2022

    Monster Energy's $6M Fee Request Denied In VPX's TM Suit

    A Florida federal judge has adopted a magistrate judge's recommendation to deny Monster Energy's request for $6 million in attorney fees for defeating rival Vital Pharmaceuticals's trade dress dispute over its "Bang" brand energy drinks, finding no error with the recommendation and that no party objected to it.

  2. August 12, 2022

    Monster Shouldn't Get $6M Fee Award For IP Win, Judge Says

    A Florida magistrate judge recommended Thursday that a federal judge reject Monster Energy's request for $6 million in attorney fees for beating Vital Pharmaceuticals' trade dress fight over its Bang energy drinks, finding that although Vital's case was ultimately found to be "weak," some claims were colorable and fees are not warranted.

  3. August 04, 2021

    Monster Energy Fends Off TM Suit Over Reign Drinks

    Monster Energy Co. scored a victory in a trademark battle on Wednesday, when a Florida federal judge found that Bang energy drink maker VPX Sports' argument at trial that Monster's Reign drinks infringed its trade dress was "totally debunked — and its case was left in shambles."

  4. October 16, 2020

    Energy Drink Rivals' Design Trial Closes On Colorful Note

    Counsel for the maker of Bang energy drink sang and strummed his guitar for a Florida federal judge Friday, putting a final note on a trial over alleged trade dress infringement by rival Monster Energy Co. almost as colorful as the vibrant can designs at issue.