Arruda et al v. Curves International Inc. et al

  1. May 04, 2022

    Curves Disputes Franchisees' Claims Of Bogus Sales Tactics

    Curves has urged a Texas federal court to grant it a quick win in litigation claiming the gym chain used bogus statistics and dishonest "I smell money" sales tactics to lure prospective franchisees into opening new locations despite knowing its business is unsustainable.

  2. August 21, 2020

    Curves Allegedly Lured Franchisees With Dodgy Sales Tactics

    A group of franchisees hit Curves with a breach-of-contract lawsuit in Texas federal court on Friday, accusing the private-equity-owned gym chain of using bogus statistics and dishonest, "I smell money" sales tactics to lure prospective franchisees into opening new locations despite knowing that its business was unsustainable.