March 27, 2026
Parents bringing deceptive labeling claims against Colgate-Palmolive can pursue accusations that the company misleadingly markets certain fluoride mouthrinses as though they are safe for kids of all ages, but parents targeting kids' toothpaste have read too much into the product labels to proceed plausibly, an Illinois federal judge said Friday.
May 16, 2025
A proposed class of buyers of oral rinses is suing Colgate-Palmolive Co., alleging it misleadingly advertises its Hello Kids Fluoride Rinse as safe despite the U.S. Food and Drug Administration considering it too dangerous for children under 6 years old.