'Misleading' Louis Vuitton Ads Banned In The UK

Law360, New York (May 26, 2010, 6:34 PM EDT) -- The U.K.'s advertising watchdog on Wednesday banned two Louis Vuitton ads for misleading consumers into believing that the company's handbags and wallets are handcrafted.

The Advertising Standards Authority, an independent advertising regulator, determined that the print ads breached the British Code of Advertising's truthfulness clause and that the ads must not appear again in their current form.

The regulator said it had received three complaints that the ads, which portrayed stylized interpretations of a handbag and a wallet's production, misleadingly implied that the LVMH Moet Hennessy...
To view the full article, register now.
Law360 Pro Say Podcast
Check out Law360's new podcast, Pro Say, which offers a weekly recap of both the biggest stories and hidden gems from the world of law.