Bringing Financial Discipline To IP Departments

Law360, New York (July 26, 2010, 1:40 PM EDT) -- With most corporate IP departments now being forced to consider budget cuts, in-house IP counsel face increased pressure to justify their existing IP budget and to demonstrate the value of their company’s investment in IP. It is no longer sufficient to talk vaguely about the “strategic” importance of IP, or the need to have “mutual assured destruction” vis-à-vis competitors. To be truly effective, corporate IP chiefs are finding it necessary to act more like financial professionals, applying data and financially driven strategies to IP asset and...
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