Hershey, Mars Bury Hatchet Over Packaging IP

Law360, New York (May 24, 2011, 5:33 PM EDT) -- The Hershey Co. on Tuesday settled with Mars Inc. in disputes in Pennsylvania and Virginia over whether the packaging for Mars' peanut butter flavored Dove chocolates used an orange color trademarked by Hershey.

The companies filed joint stipulations of dismissal in the two suits: an infringement suit filed by Hershey against Mars in Pennsylvania, and a declaratory judgment suit by Mars against Hershey in Virginia.

Hershey and Mars notified the Virginia court in March that they were "engaged in settlement negotiations concerning an amicable resolution of their dispute, and are close to reaching a settlement."

Hershey filed its infringement suit Nov....

Stay ahead of the curve

In the legal profession, information is the key to success. You have to know what’s happening with clients, competitors, practice areas, and industries. Law360 provides the intelligence you need to remain an expert and beat the competition.


  • Access to case data within articles (numbers, filings, courts, nature of suit, and more.)
  • Access to attached documents such as briefs, petitions, complaints, decisions, motions, etc.
  • Create custom alerts for specific article and case topics and so much more!

TRY LAW360 FREE FOR SEVEN DAYS

Hello! I'm Law360's automated support bot.

How can I help you today?

For example, you can type:
  • I forgot my password
  • I took a free trial but didn't get a verification email
  • How do I sign up for a newsletter?
Beta
Ask a question!