The Long March To New IP Licensing Paradigms — Part I

Law360, New York (June 29, 2011, 1:15 PM EDT) -- Over the last four decades, as the U.S. economy has evolved from a manufacturing-based economy to an information-based economy, corporate value has shifted from tangible to intangible assets. In 1975, 83.2 percent of the value of the S&P 500 companies resided in tangible assets and 16.8 percent resided in intangible assets. By 2009, tangible assets comprised a mere 19 percent of the S&P’s value while intangible assets comprised 81 percent of the S&P’s value. Most of the intangible asset component of corporate value is comprised of intellectual property.

As IP represents an ever-increasing component of corporate value, corporate attitudes toward IP...

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