Mister Softee Tries To Freeze Rival's Use Of Jingle

Law360, New York (August 22, 2011, 11:53 AM EDT) -- Ice cream truck company Mister Softee Inc. filed a trademark and unfair competition suit Friday in Arizona federal court, alleging Phoenix-based rival Mister Frosty uses Mister Softee's famous jingle without authorization.

According to the suit, Mister Frosty operator Nidal Awawda's use of the jingle is misleading customers and harming Mister Softee franchisees that pay royalty fees for the right to play the song over the speakers on their trucks.

"Mister Softee brings this action to protect the public, who are being deceived and confused by the...
To view the full article, register now.

Documents

Related

Sections

Case Information

Case Title

Mister Softee Incorporated et al v. Awawda


Case Number

2:11-cv-01632

Court

Arizona

Nature of Suit

Trademark

Judge

Frederick J Martone

Date Filed

August 19, 2011

Companies

UK Financial Services

UK Financial Services

Read Our Latest UK Financial Services Coverage

Financial Services Law360 UK provides breaking news and analysis on the financial sector. Coverage includes UK and European Union policy, enforcement, and litigation involving banks, asset management firms, and other financial services organizations.