Anheuser Wins EU Trademark Appeal

Law360, New York (June 12, 2007, 12:00 AM EDT) -- The European Union's second-highest court ruled Tuesday in favor of Anheuser-Busch Companies Inc., which produces Budweiser beer, holding that it could use the “Budweiser” and “Bud” trademarks on non-beer-related products in Europe.

The Court of First Instance in Luxembourg upheld a lower court decision over the objections of Czech brewer Budejovicky Budvar which held that although Budvar, which produces a beer called Budweiser Budvar, holds the EU “Budweiser” trademark for beer, Anheuser-Busch may still use “Budweiser” or “Bud” on merchandise such as T-shirts.

The Court found...
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