Victoria's Secret Says 'Naked' Can't Be Infringed

Law360, New York (August 2, 2012, 4:54 PM EDT) -- Victoria's Secret blasted Urban Decay Cosmetics LLC on Tuesday for trying to monopolize the word "naked" for use on makeup products, hitting the company with a lawsuit in Ohio federal court that claims the lingerie giant's brand The Nakeds didn't infringe any trademarks.

Victoria's Secret Stores Brand Management Inc. says Urban Decay sent a threatening letter on June 18 demanding the retailer stop selling makeup under the name The Nakeds. The letter said Victoria's Secret had until July 27 to comply, or else Urban Decay would...
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Case Information

Case Title

Victoria's Secret Stores Brand Management, Inc. v. Urban Decay Cosmetics, LLC

Case Number



Ohio Southern

Nature of Suit



Gregory L Frost

Date Filed

July 31, 2012

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