Philly Sandwich Shop Sues To Use 'Cheesesteak' Phrase

Law360, New York (October 5, 2012, 7:41 PM EDT) -- Philadelphia-based Campo's Deli brought suit in Pennsylvania federal court Thursday challenging the U.S. Patent and Trademark Office's rejection of its attempt to trademark the phrase “Philadelphia's Cheesesteak.”

Campo's has four sandwich and hoagie shops, including stands at Citizens Bank Park and the Wells Fargo Center, and claims to have been using the mark since Jan. 1, 2009, on store awnings, in satellite locations and on its website. It brought suit to further press the case for trademark registration, saying the phrase demonstrates ownership of a particular...
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