Flexible, Value-Driven Service Helps Firms Win Biz, GCs Say

Law360, New York (October 17, 2012, 8:27 PM EDT) -- With corporate clients utilizing new tactics like assertive price negotiations and “cherry-picking” law firms to control outside legal costs, law firms need to demonstrate flexibility and offer individualized service to stay competitive, according to a new report on corporate legal spending.

Companies are acting more aggressively to maximize value for their legal dollar, leaving it up to firms to offer creative and cost effective solutions to win business, according to the Premium Practices Forecast 2013 report from The BTI Consulting Group Inc. (Wellesley, Mass.).

“Corporate counsel...
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