Pa. Officials Blast Highmark, UPMC Over Ad War

Law360, Philadelphia (September 6, 2013, 5:12 PM EDT) -- The heads of Pennsylvania's departments of Health and Insurance ripped insurer Highmark Inc. and the University of Pittsburgh Medical Center over their ongoing advertising war Thursday, warning that further negative advertising from either party could prompt state action.

In the letter, Insurance Commissioner Michael Consedine and Secretary of Health Michael Wolfe, speaking on behalf of a task force created by the two agencies, told the chief counsel for both entities that they were concerned that the negativity of the advertisements was having detrimental effects on individuals'...
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