Strategy Officers To Play Key Role In Giving Firms An Edge

Law360, San Diego (February 11, 2014, 10:10 PM EST) -- Kaye Scholer LLP said Tuesday that it has hired its first-ever chief strategy officer to oversee its marketing and practice management functions, a position experts say will likely be adopted by more firms as they try to enhance their practice strengths and tailor their services to clients in order to boost long-term competitiveness.

The 450-lawyer firm hired executive Beatrice Seravello, who previously served as a chief strategy officer at Blank Rome LLP. In her new chief strategy role at Kaye Scholer in New York, she will...
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