Try our Advanced Search for more refined results

Expert Analysis

Butter Cookies, Rob Lowe And Advertising Self-Regulation

Law360, New York (May 12, 2015, 11:35 AM EDT) -- At first glance, the Danisa decision, issued last month by the National Advertising Division, seems unremarkable.[1] Campbell Soup Co. initiated NAD review by taking issue with the label on Danisa's Danish butter cookies. Campbell's position was straightforward: Danisa cookies are neither Danish nor made from butter. In fact, Campbell argued, its competitor's cookies are made in Indonesia — with shortening. NAD, the advertising industry's self-regulatory forum, agreed with Campbell and recommended the packaging claims be discontinued....

Law360 is on it, so you are, too.

A Law360 subscription puts you at the center of fast-moving legal issues, trends and developments so you can act with speed and confidence. Over 200 articles are published daily across more than 60 topics, industries, practice areas and jurisdictions.


A Law360 subscription includes features such as

  • Daily newsletters
  • Expert analysis
  • Mobile app
  • Advanced search
  • Judge information
  • Real-time alerts
  • 450K+ searchable archived articles

And more!

Experience Law360 today with a free 7-day trial.

Start Free Trial

Already a subscriber? Click here to login

Related Sections

Law Firms

Companies

Government Agencies

Hello! I'm Law360's automated support bot.

How can I help you today?

For example, you can type:
  • I forgot my password
  • I took a free trial but didn't get a verification email
  • How do I sign up for a newsletter?
Ask a question!