Insurance Co. Sues Over 'Birthday Gift' Policy Patent

Law360, New York (September 3, 2008, 12:00 AM EDT) -- Equitable Life & Casualty Insurance Co. has sued two rivals for allegedly infringing a patent for an insurance gift program that lets grandparents send personalized birthday cards and checks to their grandchildren for years after the grandparents have died.

Equitable Life filed a complaint Friday in the U.S. District Court for the District of Utah against Assurity Life Insurance Co. and Commemorative Life Insurance Services Inc., which run a joint Web site that advertises and sells a version of the gift program.

The suit accuses Assurity...
To view the full article, register now.

UK Financial Services

UK Financial Services

Read Our Latest UK Financial Services Coverage

Financial Services Law360 UK provides breaking news and analysis on the financial sector. Coverage includes UK and European Union policy, enforcement, and litigation involving banks, asset management firms, and other financial services organizations.