Madrid Protocol And Extending Trademark Protection

Law360, New York (September 9, 2008, 12:00 AM EDT) -- Many practitioners have found that the Madrid Protocol improves efficiencies of international trademark portfolios by cutting costs and centralizing certain tasks such as filing applications and recording assignments.

One often overlooked Madrid provision, set forth in Article 4bis, is replacing existing national registrations with new extensions of protection (EOP).

This provision has been overlooked not only in the United States, with fewer than 20 replacements since joining Madrid in 2003, but also throughout the world, with fewer than 800 replacements through 2006.

Replacing registrations with EOPs...
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