AbbVie Tops Pharma Reputation Report, Pfizer Ranks Last
Law360, New York (May 31, 2017, 5:22 PM EDT) -- AbbVie Inc. has the best reputation among major pharmaceutical companies, while Pfizer Inc. is the least admired for the second-straight year, according to a report issued Wednesday.
The annual report from the Boston-based Reputation Institute collected nearly 17,000 ratings from 6,500 consumers familiar with Big Pharma and ranked 17 drugmakers on numerous attributes, including product quality and corporate citizenship.
AbbVie took home the top spot, followed closely in a top tier of finishers that included Novo Nordisk AS, Takeda Pharmaceutical Co. Ltd. and Roche AG. Last year's champ, Bayer AG, finished in seventh place. Pfizer brought up the rear, as it...
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